Visualization of the speed at which bookings materialize prior to the arrival date.
Booking curve is a tool used in hotel revenue management to analyze and predict booking patterns. It refers to the pattern of bookings over time for a specific hotel or market segment. By studying this pattern, hotels can identify demand trends and adjust their pricing and inventory strategies accordingly. The booking curve helps hotels to determine optimal pricing and inventory management decisions for different points in time. A hotel's booking curve can vary based on factors such as seasonality, location, and market trends. By understanding the booking curve, hotels can maximize revenue and profitability while ensuring guest satisfaction.